Leverage WordPress Masterclass
The Leverage WP Masterclasses are series of free classes to help you understand the types of WordPress tools and services available for your business. In them, I share a big picture overview, explain why decisions about hosting and design matter, introduce you to economical solutions for email and customer management, and help you think about how to set up your website or business.
Lesson 1: Beyond the Basics
- Paying for your hosting with just one client
- Choosing themes or page builder to make WordPress websites fast and easy
- WP eCommerce solutions that allow easy sales funnels and customized WooCommerce checkouts
- Which WordPress hosts to use for any kind of project
- Getting new clients and scoping projects to make them fast and easy to complete
Lesson 2: Fast & Easy Design
- Three speedy, easy design systems for WordPress
- Choosing between Divi, Kadence/Gutenberg, and Oxygen
- Which design system is right for you or your project?
Lesson 3: eCommerce & Email
- Taking advantage of recent developments in the WordPress world that allow you to reduce costs, including replacing ClickFunnels, Mailchimp, and other expensive services
- Owning your own platform and contacts to protect against the whims of social networks
- Making landing pages, sales funnels, checkout customizations, and marketing automations
- Adding a powerful and affordable Customer Relations Management system (like Salesforce or HubSpot) within your own platform.
Lesson 4: Hosting/DNS bonus livestream
- Best practices for domain registration
- Pointing to secure, free WordPress DNS for each of the three types of hosting
Download the Notes
Bonus Livestream: Email List vs. Social Networks – or both?
Master These:
WordPress Hosting for your Projects and Business
There are three types of WordPress hosting, and these are what hosts to avoid and the ones you definitely want to use.
Future-proofing with Themes & Page Builders
Choosing the right theme and builder system can either make your life very difficult, or super-easy.
Landing Pages, Sales Funnels & Checkout Customization
For WordPress eCommerce, learn the best systems for controlling customers’ checkout flow.